INTERCULTURAL DESIGN- Final Project

1/9/2023 - 3/3/2023 || Week 1 - Week 7
Foo Hui Xin || 0351665
Intercultural Design || Bachelor of Design in Creative Media
Final Project

1 || Lectures

2 || Instructions

Proposal

Week 1- Ideation

Visualism & visual culture:

1. (Select) What is the culture you study /sub culture a culture you can study visually
2. Choose a theme . In that particular culture what is the specific that you would like to study
3. Interpret / adapt into your idea then present it. How to visually express using a design language using a short rationale.
4. Digital submission of proposal. Rationale of why you choose this culture (200 words). A minimum 3 idea detail sketches. Any visual references (reference list with credit).

Fig 1, Group 12

After getting into my group, we thought of different ideas and proposed them to each other in a google document with links to refer to.

Tiff- Japanese Food Culture

Justin- Japanese fashion

Sarah- Japanese Monster

Cheng Yu- Japanese Game/Toy Culture

Raemi (me)- Japanese Mythological Creatures

Rubyn- Japanese Traditional Clothing

We then narrowed down the 6 ideas to 3 as seen in Fig 1 (Japanese Fashion, Yokai, and Dolls).

Week 2&3- Final Ideation

With feedback from our lecturers, we were told to focus on Japanese Fashion and Yokai for our project proposal presentation in Week 4.

All our research and progress is recorded in google docs.

Week 4- Project Proposal

Requirements The general theme is “Visualism–Visual Culture”. - You are to study a cultural phenomenon, or a particular subculture, and “frame” your study within the chosen theme to convey your interpretation/adaptation of the culture without having to alter the actual facts as the same information is used as a based. - Produce some preliminary ideas on how to visually express your interpretation using design language. Each idea is to be supported by a short rationale. Conduct visual research to help expand your idea generation. Submission 1 Submission (in one PDF File) in TIMeS: A Powerpoint presentation of the proposal that contains: • 200-word write-up defining and interpreting the theme in relation to the chosen cultural elements. • Citation is necessary as evidence to the research. • A minimum of 3 preliminary ideas in detailed sketches, each with individual rationale. • Visual references (visuals that inspire/influence those ideas). • Reference list • Picture credits

PROPOSAL PDF

PRESENTATION SLIDES

Week 5- Data Collection

Tokyo trip reflection link: INTERCULTURAL DESIGN- Tokyo Trip Reflection

Google Drive for street photography: Tokyo 2023

PRESENTATION SLIDES

Week 6- Exploration

Our group each presented our ideas and poster direction to each other in a meeting.

Fig 2.1, My reference (1)

Fig 2.2, My reference (2)

Fig 2.3, Justin's reference

Fig 2.4, Tiff's reference (1)

Fig 2.5, Tiff's reference (2)

Fig 2.6, Rubyn's reference (1)

Fig 2.7, Rubyn's reference (2)

Fig 2.8, Sarah's reference

We chose our favourites and agreed one Fig 2.2, 2.3, and 2.4. Then we divided ourselves in groups of 2 for each style and chose to do a poster each for Ginza with our assigned style.

(Referencing Fig 2.3)